Designing a Product Identity and Website for a Freelance Job Platform
Client
Job Spot
Industry
Recruitment & HR
Services Provided
Brand Strategy, Visual Identity, UX & Structure, Website Design and Development
Time Frame
7 Weeks
🎯 Challenge
Jobspot was created as a one-stop platform for freelancers looking for job opportunities and companies searching for the right talent. The goal was to bring both sides together in a way that feels efficient, professional, and approachable.
The challenge was to define a clear identity and digital experience that supports search, discovery, and decision-making. The platform needed to feel trustworthy and easy to use, while remaining accessible to freelancers and companies with very different needs.
✅ Solution
We developed a complete brand system that combines outdoor character with a modern visual approach.
This included naming the brand TatraTrail, designing a bold identity inspired by mountain terrain and movement, and creating a high-contrast design system built for visibility and impact. Every element was designed to work consistently across signage, equipment, apparel, and digital use.
The result is a clear, energetic brand that feels rooted in place while standing out in a competitive outdoor market.
Hero Shot
Freelancers Carousel
Job Offers
Mobile version
Landing page
